Marketplace Product Manager
About Bubble Goods:
Bubble Goods is building the largest selection of healthy, better-for-you, independent labels in the US, culminating in a one-stop-shop digital grocery experience for customers nationwide. Bubble Goods is on a mission to change the landscape of our food system by removing the limits of previous big food manufacturing and distribution by leveraging a lean, digitally native marketplace in order to improve both shopper and new brand experiences. Bubble Goods shoppers have access to 1000+ independent and diverse food brands from across the USA.
Our team prides itself on providing an environment that encourages growth, giving you the opportunity to lead projects and own the work you do. We like to think of ourselves as being as analytical as we are creative. There is a method to deliver the deliciousness. We are driven by our principles rooted in quality and committed to providing the best consumer experience. We're constantly looking for chances to create a more inclusive, fun, collaborative, and effective work environment.
The team at Bubble Goods has deep industry knowledge and experience in the food, wellness, technology, and media space, hailing from notable companies: Daily Harvest, Poshmark, Wish, Brilliant Earth, TeePublic, and Hu Kitchen.
Position Overview:
Bubble Goods is looking for a highly technical, data-driven, experienced, and customer-centric product manager to join our team. As the Manager of Marketplace Product, you will play a pivotal role in shaping the overall customer experience from the moment they discover Bubble Goods to becoming loyal customers. You will collaborate with in-house and contracted engineering and marketing team members, work cross-functionally with operations and customer support teams to develop, and execute strategies that enhance customer engagement, retention, and satisfaction. To succeed in this role, you should be a highly technical and data driven product manager who is forward-thinking and passionate about customer experience.
In this role, you will be involved in many moving pieces, and work in a fast-paced, high growth environment. You should be proactive and action oriented, with a strong sense of ownership of strategic ideas.
This is a fantastic opportunity to make an outsized impact in a booming industry – come take it!
Responsibilities:
- Be the product visionary behind the Bubble Goods marketplace by carefully crafting the customer journey and experience.
- Improve customer experience through the implementation of personalized shopping experiences as well as conducting UX/UI research and testing to refine the website’s user experience.
- Refine our brand system by iterating on messaging, positioning, and design in collaboration with our creative team, while contributing to initiatives that enhance market positioning and differentiation.
- Market Research, Analysis: Conduct thorough market research to understand customer needs, competitive landscape, and industry trends, informing product positioning and messaging.
- Market Research and Consumer Insights: Conduct market research to identify trends, customer needs, and competitive positioning within the healthy food industry.
- Collaborate Across Teams: Work closely with all team members and outside contractors to develop impactful marketing materials that highlight product benefits and health attributes.
- Customer Feedback and Reviews: Monitor and analyze customer feedback, reviews, and ratings to inform product improvements and enhance the customer experience.
- Product Launches: Plan and execute successful product launches, coordinating with cross-functional teams to ensure timely delivery and effective promotion.
- Campaign Performance Analysis: Track and analyze the performance of marketing campaigns, particularly those focused on healthy food products, to optimize strategies and improve ROI.
- Promotions and Discounts: Develop and manage promotional strategies, including discounts and special offers, to drive sales and increase customer loyalty.
- SEO and SEM Strategies: Advise and collaborate with SEO specialists to optimize product listings and content for search engines, ensuring maximum visibility in organic search results.
- Reporting and Analytics: Prepare detailed reports on marketing performance, consumer behavior, and sales trends within the healthy food segment, providing insights and recommendations for future initiatives.
You should bring:
- 5+ years of experience in a product management role
- E-commerce, marketplace, and/or CPG experience
- Experience leading merchandizing strategy, CRO, UX/UI, data analysis, and/or brand systems
- Proven track record of developing and executing successful customer acquisition strategies.
- Proven track record showing growth in AOV, LTV, and repeat purchase rate in high growth environment with product improvements.
- Strong understanding of the online grocery and/or healthy food market, including consumer behavior and industry trends.
- Experience with digital marketing strategies, including social media, SEO, and content marketing.
- Ability to work collaboratively in a fast-paced, cross-functional environment.
- Passionate about healthy food, promoting a healthy lifestyle, and supporting small businesses
- Experience working with a large-scale inventory (250+ SKUs), bonus points for online marketplace experience!
- Excellent communication and interpersonal skills for effective team collaboration, combined with strong project management abilities.
- Detail-oriented with the ability to manage multiple projects simultaneously.
What we bring:
- A dynamic, collaborative, ambitious and fun work environment.
- Hybrid work environment (We meet 1-2x a week in NYC!)
- Equity participation
- Competitive Vacation Days
- “Summer Fridays” from Memorial day to Labor Day
- An open and honest culture where we constantly seek improvement and cherish your input
- Large opportunity for impact within a growing company, among an immensely talented, smart, creative, and driven team
- Highly motivated, low-ego co-workers
- Snacks on snacks on snacks-- we wouldn’t be in the food business without healthy food around 100% of the time
Job Type: Full-time
Pay: $95,000.00 - $105,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
Compensation Package:
Schedule:
Experience:
- UX: 3 years (Required)
- Product management: 5 years (Required)
Ability to Commute:
Ability to Relocate:
- New York, NY: Relocate before starting work (Required)
Work Location: Hybrid remote in New York, NY
