Position Summary
The Creative Services Director is responsible for driving the development of a recognizable, seamless, creative design for the YWCA across various internal and external communication platforms, including websites, social media, advertisements, and print materials. This position manages and collaborates with cross-functional teams of employees and contractors to ensure the organization’s brand and messages are professionally and effectively communicated.
Responsibilities
- Graphic Design and layout
- Web Design and navigation for internet and intranet sites
- Create a seamless digital experience for internal and external audiences
- Develop and design strategic marketing and communications materials to support the organization’s communications, public relations, advertising, fundraising, printing, publications, newsletters, special events, social media and website needs.
- Produce materials including signage, presentations, invitations, campaign collateral, impact reports, website and social media graphics and other graphic design and layout projects as assigned.
- Develop and implement creative strategies that align with YWCA USA’s branding and marketing objectives.
- Collaborate with the VP and Director of Marketing and Communications on the planning, execution, and evaluation of marketing campaigns, ensuring they are on-time and within budget.
- Conceptualize and produce compelling content for various media channels, including digital, print, video, social media and website.
- Maintain brand consistency across all communications and marketing materials, and campaigns.
- Lead creative brainstorming sessions, facilitate creative project kickoffs, and participate in the planning process for collateral material and campaign development.
Leadership and Collaboration
- Fosters a collaborative work environment and promotes cross-functional communication and cooperation.
- Collaborates with cross-functional teams, including marketing, communications, and development, and other departments within YWCA USA to ensure campaign and partnership success.
- Manages relationships with external vendors, agencies, and consultants to support the development and production of collateral materials.
- A collaborator that knows the whole is greater than the sum of the parts.
- Serves as a champion for YWCA USA's mission and values, ensuring campaigns and partnerships reflect and support the organization's commitment to racial and gender justice.
- Continuously evaluates and refines processes and best practices to foster a culture of collaboration, innovation, and impact.
Experience, Education, Proficiencies, and Values
● Experience, Education, and Certifications
○ Bachelor's degree in marketing, communications, and/or graphic design or a related field.
○ 8 years of experience in graphic design and layout.
○ Graphic design experience with digital, print, social media, website projects a must.
○ Collateral development, production coordination, social media marketing, and online engagement strategies – including website content development and management.
○ Demonstrated storytelling experience.
○ Familiarity with the YWCA USA network, local associations, and the issues they address.
○ Knowledge of AP Style.
○ Video production and still photography experience.
● Proficiencies
○ Excellent communication, storytelling, and presentation skills, with the ability to inspire action and support.
○ Proficiency in Microsoft Office (Word, Excel, Outlook, Teams).
○ Extensive knowledge of graphic design software (Adobe Creative Suite, Canva).
○ Knowledge of best practices in website design and layout, and Squarespace preferred
○ Demonstrated ability to develop and maintain strong partnerships with diverse stakeholders.
○ Strong project management skills, with the ability to manage multiple tasks, deadlines, and priorities.
○ Proficiency in digital and traditional marketing channels, with a focus on data-driven strategies and tactics.
○ Strong understanding of best practices in website design and navigation.
○ Creative problem-solving and strategic thinking skills, with the ability to identify and capitalize on opportunities.
○ High level of professionalism, integrity, and collaboration, with a focus on fostering positive relationships and teamwork.
○ Adaptable and resilient, with the ability to navigate and thrive in a dynamic, fast-paced environment.
○ Ability to perform with minimal supervision.
● Values and Attributes
○ Commitment to YWCA USA's mission and values, with a strong understanding of racial and gender justice issues.
○ Positive, energetic, can-do attitude.
Core Competencies
● Project management
● Excellent organizational skills
● Managing positive professional relationships
● Team leadership
● Attention to detail
● Professionalism
● Critical thinking
● Ability to be agile, flexible and execute projects quickly
● Adaptability and change
● People development
● Results-driven
● Integrity
Physical Demands and Work Environment
The physical demands described here represent those that an employee must meet to perform the essential functions of this position successfully. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions.
● YWCA USA is a hybrid of physical and remote office environments; you will collaborate with colleagues who are based across the United States. You should be prepared to work remotely and travel to the organization’s headquarters in Washington, DC.
● Travel for meetings, events, or site visits is required.
● Availability to work Monday through Friday and occasionally on nights and weekends as needed.
● The role requires long periods of sitting and using a computer and some light physical tasks, such as printing, filing, etc.
● Ability to communicate effectively in person, on video, and via phone.
Compensation
● $130,000 Annually
This offered starting salary is non-negotiable.
Benefits
● Generous Leave Benefits
● Sick Leave Benefits
● 12 Weeks of Paid Parental Leave
● Paid Holidays
● Health Insurance
● Dental & Vision Insurance
● Group Life, Accidental Death & Dismemberment Insurance
● Long-term Disability Insurance
● Short-term Disability Insurance
● Employee Assistance Program (EAP)
● Worldwide Travel Assistance (WTA)
● Flexible Spending Account
● Retirement Plan
Job Type: Full-time
Pay: $130,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Flexible schedule
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Professional development assistance
- Retirement plan
- Vision insurance
- Work from home stipend
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
- Weekends as needed
Experience:
- Graphic design: 8 years (Required)
Work Location: Remote
